Skip to content
Marketing Working integration

Connecting Spotler to AI: mailing results on request and sends scheduled ahead

Spotler can be connected to AI. The assistant consults the contacts, adds one and returns the results per mailing. It can also let an existing mailing go out to a selected group of contacts, if wanted at a scheduled moment. That last part reaches real recipients and cannot be undone, so it happens only on explicit request and after confirmation.

Spotler is a Dutch provider of email marketing and marketing automation, and this connector is above all one for people who want to know how it went. Statistics per mailing are the heart of it: how many people opened, how many clicked, how does this send compare with the previous one. In many organisations that is work for the one person who knows the platform, and the rest of the team only hears something at the monthly review. Alongside that, the assistant handles the recipient side. Looking contacts up, adding a new contact, and on request letting an existing mailing go out to a selected group. That send can also be set ahead for a moment in time, which is handy for a message that has to land at nine on Monday morning. It is immediately the point where this connector asks the most of your agreements: a scheduled send feels less binding than an immediate one, but it goes out just as firmly. Spotler resembles the other Dutch platform in this catalogue, Copernica, but where Copernica revolves around databases holding profiles with subprofiles beneath them, Spotler works with a straightforward contact file and puts the accent on the mailing and its figures.

What the assistant does in Spotler

Consult contacts

Look up whether someone is in the contact file and what is recorded about them. Useful when a recipient asks why they did or did not receive something, or when someone wants their details put right.

Add a contact

Record a new contact with a name and the characteristics you use to make selections. This is where consent counts: the assistant adds only on request and with the person's own confirmation as the basis.

Request the results per mailing

Return the statistics for a sent mailing and set them against earlier sends. That way the conversation is about the trend and not about one figure that happened to come out high or low.

Let a mailing go out or schedule it

Send an existing mailing to a selected group of contacts, immediately or at a moment you specify. This genuinely reaches recipients, so the assistant first names the mailing, the group and the moment.

How organisations use this

Manufacturing

Situation
The marketing colleague is the only one who can look up the figures for the customer mailing, and she is away for two weeks.
What the agent does
The team asks the assistant for the results of the latest send and gets them with the previous month alongside.
Result
The question does not have to wait for someone to return, and the figures come from the source instead of an old file.

Care institution

Situation
A client asks why he did not receive the invitation for an information evening.
What the agent does
The assistant looks the contact up, checks whether he was in the group that received the mailing and reports what is missing.
Result
The employee gives a factual answer within the conversation instead of a promise to check later.

University of applied sciences

Situation
A reminder for an open day has to go out on Monday morning, but the person responsible is not working then.
What the agent does
Once agreed, the assistant sets the existing mailing ready for the arranged moment, with the group that belongs to it.
Result
The message goes out at the right time without anyone having to log in on Sunday evening.

Events agency

Situation
After a conference the organiser wants to know whether the follow-up mail did better than the announcement.
What the agent does
The assistant retrieves the statistics of both mailings and sets them side by side with a short reading.
Result
A grounded conversation about what worked, in the same week, instead of a feeling afterwards.

Connecting Spotler

  1. 1

    Connecting through the platform

    An administrator grants IntraGPT access to the Spotler account and switches the connector on. That access can be withdrawn at any moment, after which the connector stops working.

  2. 2

    Setting permissions

    You decide who may request the figures, who may add contacts and whether letting a mailing go out is allowed to be on at all. That last one is a separate choice and stays off at many organisations.

  3. 3

    Using the assistant

    After that you simply ask what you want to know: how did last week's mailing do, is this customer in the file, set this mailing ready for Monday. The answer comes from Spotler at that moment.

  4. 4

    Following along in the log

    Every consultation and every send lands in the log, with the mailing, the group and the moment. That way a scheduled send can be traced afterwards too.

Connected securely

A scheduled send is still a send

A mailing set ahead feels less binding than one going out now, but it reaches real people just the same. That is why the most agreements are recorded around this part.

Where the data lives: Nederland of de EU

Who schedules, and who checks

Agree who may set a send ahead and who takes another look before the arranged moment. The assistant names the mailing, the group and the moment and waits for a confirmation before preparing anything.

A send reaches a whole group

A mailing goes to a selection of contacts, not to one person. Everyone in that selection should already have given consent; the assistant therefore makes the group visible before anything goes out.

You decide who has access

Requesting figures, adding contacts and having something sent are three separate rights. Most organisations grant the first widely and the last to a small group.

Processing on our own server

The contact and mailing data is processed on our own server in the Netherlands with open-weight models. None of it is used to train a model.

Questions about the Spotler connector

Can I connect Spotler to ChatGPT?

That would mean a public service getting access to your contact file and to the ability to have mailings go out. For an organisation that cannot be explained. IntraGPT connects Spotler inside your own environment, with rights per role, a log per action and processing on our own server.

Does IntraGPT work with Spotler?

Yes. Spotler is in the connector catalogue and in use at customers. The assistant can consult and add contacts, request the results per mailing and, if you switch it on, let an existing mailing go out.

What is the difference with the Copernica connector?

Both are Dutch platforms, but they are built differently. Copernica works with marketing databases holding profiles with subprofiles beneath them, for instance a customer's orders. Spotler works with a straightforward contact file and puts the accent on the mailing and its figures. If you use both, we set them up as separate connectors with their own rights.

Can a mailing be scheduled ahead?

Yes, you can give a moment at which the mailing should go out. That is handy for a message that has to land at a particular time without anyone sitting at a screen. Do treat it as a real send: the assistant shows the mailing, the group and the moment and prepares it only after your confirmation, and the schedule is in the log.

What figures are in the statistics for a mailing?

The results Spotler keeps per sent mailing, such as the number of recipients, the opens and the clicks. The assistant does not return them as a loose number but sets them next to earlier sends, because only then does a percentage mean something. It draws no conclusions the figures do not carry.

Can the assistant compose a new mailing?

No. Designing and writing a mailing stays in Spotler itself. The assistant can let an existing mailing go out to a group, and it can think along about the text you then put into Spotler. That keeps responsibility for the content where it belongs.

What does a Spotler connector cost?

Connecting is part of the project we run together. The work is determined by whether it stays with consulting and reporting or whether contacts may be added and mailings sent too, and by the roles that belong to that. The Spotler subscription simply continues.

How long does setting it up take?

The connector is in place quickly and a question about the latest mailing can be tested the same day. The time goes into the agreements around sending: which groups exist, who may have a send scheduled and who takes another look before the moment arrives.

For which sectors

Other connectors

See all connectors

Curious what this connector would deliver for you?

Book a free thirty minute AI call. We look at your systems, the permissions around them and the first use case that saves time or money.

Book a free AI consultation